Facebook trying to augment your reality

It was attended by Facebook dignitaries such as CEO Mark Zuckerberg VP of Platform & Marketplace Deb Liu, VP of Product Partnerships Ime Archibong, VP of Messaging Product David Marcus, Chief Technology Officer Mike Schroepfer, and Head of Social VR Rachel Franklin.

He was speaking at F8. The point was that we kind of felt like we're going to need cameras because video and photos are becoming more central but the unique thing that we're going to do is we're not just going to build basic cameras, we're going to build the first mainstream augmented reality platform.

Though, for the rest of the world, F8 might be a reference to The Fast and The Furious.

Zuckerberg said Facebook was for everyone and not just for "the high end".

The difference in the two is significant but for most users, the two are the same.

This one will sound boring, so I've left it until last. "I have it here". "It's up to 200 million people in like a year", Zuckerberg told TechCrunch on Tuesday.

Pokémon GO has been a great experiment showing the average smartphone user accepts and understands augmented reality when they get some sort of personal value out of it.

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"Our hearts go out to the family and friends of Robert Godwin, Sr".

But that's not what he did. The company is under scrutiny for its position as an arbiter of mass media, and questions as to what role Facebook should play in policing content across its platform of almost 2 billion regular users.

Abrash believes 2022 will be the year when "widespread, glasses-based augmented reality" becomes the new normal. Now Facebook wants to take that craze and turn it into a sustained global movement. After Facebook, Whatsapp and Instagram imitated the unique "story" feature of the popular application- Snapchat, now it seems as if the company is getting back on Facebook and sharing its spotlight, by introducing its new 3-D augmented reality (AR). "But instead of a few options to choose from, you'll have thousands to choose from". Your kids could wear goggles at breakfast, and see fun little sharks swimming around the bowl of Cheerios. It's a safe bet we'll get a look at iOS 11 for the iPhone and iPad, and that would be a ideal time to also talk about augmented reality.

In the imaginary world, the possibilities - creative and commercial - are endless.

Facebook is also organizing them in a new Discover area so they're not taking up a lot of space in a user's Messenger app but can be searched for or browsed through.

"Facebook Spaces lets you easily phone a friend in the real world with Messenger video calling, so you can bring even more people into your VR space", says Facebook. Though you have the final word, of course. You can change your eye color, hairstyle, facial features and more until your look fits your identity. "You can change your eye and hair color", she explained. Indeed, numerous camera features Facebook announced here have already been popularized by Snapchat.

Previously, Facebook had been focused strongly on virtual reality as the next big computing platform, particularly using Rift headgear made by its Oculus unit. "If you don't, then it's a scary step towards a dystopian future".

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