Is Chance The Rapper Responsible For Saving SoundCloud?

DJs producers and remixers can now get paid for Sound Cloud plays

"Not in 50 days, not in 80 days or anytime in the foreseeable future".

Sparked by what seems to a deceptive account of overnight success to some, Chance The Rapper's authenticity as an "independent artist" and his image as a positive force in Hip-Hop has been a topic of much debate as of late.

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While there's been a lot of talk lately about SoundCloud's rumoured imminent demise, the Internet is abuzz with further rumours right now after a cryptic Tweet from Chance The Rapper in which he stated that SoundCloud is "here to stay". "And it's just that, noise", said Alex Ljung, the company's co-founder and CEO, in a blog post - days after letting go of 40 per cent of its workforce and closing down its London and San Francisco offices. "Just had a very fruitful call with Alex Ljung [CEO of SoundCloud]. Your music is safe", he wrote.

He then displayed the ultimate show of support by releasing his new single with Young Thug, "Big B's", exclusively via Soundcloud. But an announcement by the CEO and tweets from a musician who made their start on SoundCloud suggest a different story. That's not going to change. Some of you have asked how you can help-spread the word that we're not going anywhere and keep doing what you're doing-creating, listening, uploading, sharing, liking, and discovering what's new, now and next in music.

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