Roku Rolls Out A Heap Of 4K HDR Device Updates & Discounts

Roku Ultra 4K HDR player

Roku is coming out with an updated range of streaming boxes and sticks. This new model offers up to four times the wireless range than the 2016 Roku Streaming Stick to minimize buffering.

It comes with Roku's new voice remote, too. On top of all of that, the company is also revealed what will be changing in Roku OS 8.

The latest Roku Ultra player announced Monday will sell for $100.

Despite these movements, broadcast TV is still alive and well-many cable cord-cutters still watch over-the-air HD broadcasts from local network affiliates-so Roku has incorporated broadcast streams more cleanly into the Roku's user interface with its Smart Guide feature. Apple's share stands at 15 percent, which also trails Google's Chromecast streaming device at 18 percent.

But if you're looking for 4K and HDR, the Streaming Stick+ is the option that you want, or at least as a starting point.

The Express again lists for $29.99, making it the lowest-priced STB around, while the Express+ (which includes both HDMI and composite connectors) list for $39.99 and is a Walmart exclusive. You'll also be able to listen to OTA channels through your headphones with the compatible Roku remotes or with the Roku mobile app when you plug your headphones into your mobile device.

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In other Roku streaming news, the "standard" Streaming Stick has been updated to include a voice remote along with power and volume buttons to control your television (this is a big plus for those that hate swapping between remote). The new versions now come with remotes with built-in microphones so you can search for content using your voice. This feature is also available for streaming. The Roku Streaming Stick+, as it's called, can also handle HDR and 60 FPS playback. Channels launch quickly to get to favorite shows fast. For example, a user can say things like, "show me movies with Tom Hanks", "launch Hulu", or even more detailed searches such as "show me comedies with Will Ferrell".

Pay TV customers will be happy with the new single sign-on system that makes it easier to authenticate channel apps. Both are now five times more powerful than the original models.

What the new streaming stick will bring to the table - besides its small stature - is 4K HDR10 streaming and an improved 802.11ac Wi-Fi antenna that sits outside the chassis which, according to Roku, will offer a faster and more stable streaming experience.

Roku OS 8 will start rolling out later this month and throughout November to older Roku hardware (including boxes, sticks, and televisions), but the company did say that not all devices will receive the new software.

In addition, a variety of other enhancements and bug fixes were also included.

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