Pack your lunch. Southwest is flying to Hawaii

Southwest Airlines Announces Plans to Launch Service to Hawaii

USA low-priced giant Southwest Airlines will begin sales for Hawaii flights in 2018, and will serve the popular leisure destination from California. By offering lower fares itself, Southwest Airlines has forced its competitors to lower theirs, according to a 2017 study, which confirmed the continuation of a trend marked by a federal study from the 1990s. In addition, Southwest said it is considering nonstop flights to neighbor islands.

The airline plans to begin selling tickets for service to Hawaii in 2018. The Dallas-based carrier expects to use their new 737 MAX 8 on some of these routes after taking delivery of the aircraft back in June.

"Hawaii is an important place for Southwest Airlines because so many people count on us to take them everywhere they want to go reliably and affordably, " Southwest CEO Gary Kelly said in a statement.

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Southwest President Tom Nealon and Gov. David Ige made the joint announcement via satellite from Waikiki Beach behind the Royal Hawaiian to an estimated 10,000 Southwest employees at a company party at Universal Studios in Los Angeles.

Mike Van de Ven, Southwest chief operating officer, said the new Hawaii service "begins the next chapter of Southwest Airlines". Later that year, Southwest began flying to Mexico and the Dominican Republic.

"We anticipate fares will drop", he said. The airline plans to have over ten MAX aircrafts in service by the end of this year. "Low costs come from very efficient operations".

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