Diddy: I was just joking about changing my name to 'Brother Love'

Dia Dipasupil  Getty Images

After Sean "Diddy" Combs caused a media frenzy by announcing another name change, the Grammy-winning artist admitted that he was just kidding. Well, it turns out he was just joking, and he won't be going by the name of Brother Love any time soon. Explaining the change, he said: "I'm just not who I am before. I chose to change my name again".

In another video posted on Twitter, Diddy said, "Today I've come to the conclusion that you can not play around with the Internet. It's just part of one of my alter egos". Some used Diddy's "announcement" as an opportunity to crack a culturally relevant joke.

Now Diddy says he hasn't really changed his name.

He said during an interview with Willie Geist during Sunday Today that at this point in his life, he is "evolving" and is searching for the person he lost through all of the different personalities and name changes he underwent throughout the years.

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Social media users went into meltdown when Combs made his initial announcement, with many saying they could not cope with another name change from the triple-Grammy victor. Just because you made a decision to change your name for the umpteenth time that's not "some very serious, serious news". Also do you think he was aware of Prichard being known as Brother Love during his WWE career?

I think we've all learned a valuable lesson today, which is that you can not play around with Love.

"I will not be answering to Puffy, Diddy, Puff Daddy, or any of my other monikers, but Love or Brother Love", he continued.

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In the video, he also ensures that even though yet another name change may seem cheesy to some, he takes it very seriously. In 2014, he announced on Twitter that in fact he'd never changed his name, and had remained Puff Daddy the whole time.