Amazon Prime Video begins rolling out to the tvOS app store

Amazon Prime Video

Prime Video comes bundled with Amazon Prime, and users can join both for a yearly subscription of Rs 999. Currently, Apple's original content consists of shows like Carpool Karaoke and the inane reality TV competition Planet of the Apps, which pales in comparison to the kind of award-winning programming Netflix and Amazon have been developing such as Stranger Things and Transparent. Prime Video has been available for some time on iPhones and iPads, however it had never been available on any of Apple's streaming TV boxes. The app release should open the door for Amazon to start selling the Apple TV device, according to the report.

This is good news for Amazon and Apple customers who have had to forego a less than friendly relationship between the two companies.

With Prime Video joining Apple TV's catalogue of streaming services, consumers will now have one more reason to purchase the Cupertino giant's entertainment box.

The arrival of Amazon's app on Apple TV suggest a significant improvement in relations between the companies and makes it more likely than ever that we could see the Apple TV return to Amazon store listings.

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India Today Tech can confirm this via the latest version of Amazon Prime Video app on iOS (version 5.0), which details that the streaming service can be viewed on Apple TV (3rd generation and later) by downloading the standalone tvOS app.

'The Sports tab in the Apple TV app makes it even easier for fans in the United States to track the teams, games, and moments that are important to them.

Tensions between Amazon and Google have steadily risen over the last few years.

Google signaled that its move was in retaliation for Amazon's refusal to sell some Google products that compete with Amazon gadgets.

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