Now You Can Follow Hashtags on Instagram

Now You Can Follow Hashtags on Instagram

Apparently following a hashtag will be "just like following a friend" on the app. Conversely, it's useful for when you want to see more of a certain topic, but don't want to deal with everything else individual users post.

As anticipated, Instagram now lets you follow specific hashtags in addition to individual accounts. You'll also see a "Follow" button.

We asked Instagram how posts get chosen to be shown to a hashtag's followers, and learned that Instagram algorithmically selects the best ones based on factors such as recency and quality. But with the new update, Instagram will allow people to follow entire communities, instead of just singular entities.

Once you're on the individual tag field, you'll be able to see images tagged with the hashtag.


It's safe to say Christmas came early for Instagrammers. Users have the freedom to unfollow a hashtag at any time.

Twitter has also announced a new feature that will make social media much more #convenient.

"Hashtags are kind of the same way". "Following hashtags is just the beginning of how we're giving you the tools to discover and be inspired by our community", the company said in a blog post.

Ogle also explained that following hashtags on Instagram can be a bit tricky. By liking or leaving a comment on the posts of hashtags they're following, Instagram will learn which posts are most relevant to the user. For example, you can follow #sidtech to get all the posts with #sidtech. On the top-right corner, you will see that paper plane icon for DMs. Instagram will use the same privacy settings that it uses for following list.

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