Microsoft Acquires Cloud Gaming Firm PlayFab

Microsoft acquires cloud gaming start-up PlayFab

The PlayFab platform is a natural complement to Azure for gaming (Visit azure.com/gaming for more info).

"The cost and complexity of achieving this through custom-built, server-side tools and technologies is high", Choudhry notes, "PlayFab offers developers a compelling model that scales naturally with their games' players".

Microsoft is looking to improve their relationship with game developers as evident by their recent acquisition of PlayFab. "He also noted that Microsoft CEO Satya Nadella told shareholders in November that Microsoft is mobilizing to pursue its big opportunity in gaming market".

PlayFab's platform reduces the barriers many developers face when launching cloud-based games, serving up solutions that can grow as their games do.

Interestingly enough, the last time Microsoft broadened its approach to gaming in a large enough scale, it resulted in the Xbox One and the subsequent backlash over the many decisions taken over its online connectivity and Kinect.

Kirsten Dunst confirms pregnancy with a seriously glam photoshoot
In the campaign, Kirsten is featured in a pink, red and white, floral embroidered gown cradling her stomach. Between the impending nuptials and a baby on the way, this must be such an exciting time for the couple.

"This acquisition extends the investments and work we've done on Microsoft Azure to provide a world-class cloud platform for the gaming industry", Kareem Choudhry, Corporate Vice President, Gaming at in a blog post. This allows developers to build and operate games without their own intelligent cloud infrastructure as well as provides tools for monetization and analyzing gaming data.

Incorporating PlayFab's experience, growing network of game developers and powerful gaming-as-a-service platform into our product offering is an important step forward for gaming at Microsoft.

Gwertzman said PlayFab's platform now powers more than 1,200 live games for several major media brands, including Disney, NBC Universal, Wizards of the Coast, Nickelodeon and others.

On the other hand, the team of PlayFab expressed enticement in its blog as well: "Today we power more than 1,200 live games, and have served over 700 million players". Its technology is used by companies such as Disney, Rovio and Atari in projects such as Angry Birds: Seasons, Roller Coaster Tycoon Touch and Idle Miner Tycoon.

With speculation rife on Microsoft going on a spree to buy out companies to bolster its gaming efforts, we won't be surprised to see this being the first of many this year.

Related News:



Most liked

We Wanted That Quick Goal - Tottenham Star Hails Win Over Manchester United
Christian Eriksen took just 11 seconds to break the deadlock at Wembley, the fastest Premier League goal for 15 years. His debut left Guardiola enthusing: "Yesterday he made the first training session but today we saw how good he is".

Iran's hijab protest catches on
Sotoudeh told The Guardian that a woman appeared on the exact same telecoms box as Movahed at around 11 a.m. Thousands of people, including men, have changed their profile pictures in support of Movahed.

Stop! Don't go to Cape Town
The city wants visitors to follow the same guidelines given to residents, including brief showers and fewer toilet flushes. These would be guarded by national soldiers and police in case the drought leads to violence.

Rajasthan bypolls: Cong wins Mandalgarh seat, leads in Alwar, Ajmer
TMC candidate Sajda Ahmed trounced Anupam Mallick of BJP by over 4.74 lakh votes in Uluberia Lok Sabha seat in Howrah district. He claimed the outcome of the bypolls showed that the Congress' vote share has risen by "30 per cent".

Refreshed UI, Drop and Drop & Files App Support
This update follows Microsoft's announcement last week of its new feature for OneDrive for Business called Files Restore . Any documents opened in Files, can be updated and saved back to OneDrive storage from within the Files app.

Wall Street recovers: Aus shares to open flat
Shares in Boeing rose nearly 5 per cent to reach a record for the company after reporting positive quarterly results. The S&P 500 posted 34 new 52-week highs and 3 new lows; the Nasdaq Composite recorded 82 new highs and 48 new lows.

Samsung is Reportedly Working on Chips for Cryptocurrency Mining
He predicts sales from cryptocurrency mining chips will account for less than one per cent of Samsung's total revenue this year. Mining is a process of solving mathematically complex problems that serve to verify the transactions of cryptocurrency coins.

Kevin Rudd: Ex-PM sues Australian Broadcasting Corporation
The prime minister's office has also refused to comment, simply issuing a statement about the investigation. The classifications include "top secret", "sensitive", "Australian eyes only" and "cabinet-in-confidence".

Alexis Sanchez: Jose Mourinho expects crowds to target Man Utd forward
Rashford has remained a prominent presence in the first-team, while Jesse Lingard is now enjoying the form of his life. But there is no doubting that Mourinho views him as a key part of his future plans at the club.

OnePlus 5T Official Stable Oreo Build Released
The main highlight of the OxygenOS Beta 3 is the iPhone X-like gesture control, it will replace the on-screen navigation buttons. OnePlus promised 5T users that it would push out the Oreo update in early 2018 and the company has lived up to that promise.

Is Priyanka Chopra Going To Be One Of Meghan Markle's Bridesmaids?
That's the biggest, most important thing for me. 'The only problem is, I don't know who I'll do it with. It would have been nice to write about her not just her boyfriend.

Jaguar I-Pace set for 2018 Geneva auto show debut
This ensures better range, performance, and comfort than if the battery had just been sitting out in the cold for hours. Jaguar's I-Pace electric SUV will be unveiled in production trim on March 1 at the Geneva Motor Show .

United States prosecutors drop corruption case against Sen. Menendez
Last week the judge threw out the bribery counts related to Melgen's campaign donations. Eleven charges remained, including bribery, fraud and conspiracy.

Trustees name Engler as MSU's interim president
This is not an election. "I'm out of here as soon as we can get a permanent president here". But despite Engler's assurances, some students and faculty remained skeptical.

Stormy Daniels Appears to Suggest She Didn't Write Denial of Trump Affair
Daniels who had previously alleged an extramarital affair with Donald Trump now says in a statement the affair never happened. Cupp appeared on The View last week to talk about the ABC funnyman's plan to interview porn star Stormy Daniels last night.