Apple is CUTTING the price of its 'budget' iPhone XR in Japan

Apple plans to discount the iPhone XR in Japan in a bid to boost sales

WSJ also reported that Apple will begin offering price cuts for the iPhone XR in Japan. However, weak sales of the iPhone XS and iPhone XS Max has forced Apple to resume production of the iPhone X so that the company can fulfill the terms of its agreement with Samsung.

Apple announced its financial results earlier this year, and it revealed flat iPhone sales.

A lower-than-expected demand for the new iPhones and Apple's decision to offer more models has made it hard to anticipate the number of components and handsets the company needs, according to the report.

In the Philippines, for example, the iPhone 6 is still available even on the stores of telcos Globe and Smart.

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If the iPhone X is back on sale officially for less than RM4,000, would you consider it over the iPhone XR and iPhone XS? However, rumor has it that the iPhone-maker reduced orders for all three 2019 iPhone models.

People involved in the supply chain said the resumption of the X is due in part to Apple's contract with Samsung SDI Co., a major provider of iPhone X's organic-light emitting diode display, or OLED, panels. In the case of the iPhone X, however, the report not only mentions that it's easier and cheaper to manufacture than current models, but also hints of a certain amount of OLED screens.

The WSJ also claimed that Apple is preparing to discount the iPhone XR in Japan through subsidies for local carriers. Along with that the company issued a very conservative guidance for the holiday sales. The company is cutting down its productions plans due to weaker demand.

Apple shocked investors a few weeks ago with a sales forecast for the Christmas quarter below Wall Street expectations, prompting certain suppliers to issue warnings that pointed to weakness in new iPhone sales. The company also plans to eliminate about 10% of non-technical staff, according to an internal memo.

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