IMDb Freedive free video streaming service launches for Fire TV

IMDb called the new video service Freedive

Among the titles now available are seasons of Fringe, Heroes, The Bachelor and Gilligan's Island.

Amazon-owned IMDb is already a prominent platform for Movies, TV and celebrity content. Popular IMDb original video series, including The IMDb Show, Casting Calls and No Small Parts, are available to stream on IMDb Freedive now.

Amazon has been developing the free video streaming offering for more than a year, and it is distinct from Amazon Prime, the subscription service that costs $120 a year, and is mostly without ads. The e-commerce company on Thursday launched IMDb Freedive, a streaming-video channel for Fire TV devices offering free TV shows and movies.

Amazon has announced, through the Fire TV blog post, the launch of a free streaming service, called Freedive.

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IMDb Freedive is ad-supported, making it free to access but with the downside of advertisements.

Older movies like The Illusionist, Memento, and The Last Samurai are now available to watch on the service. IMDb believes it can capture share in the market because its has millions of visitors who are actively interested in entertainment. "We will continue to enhance IMDb Freedive based on customer feedback and will soon make it available more widely, including on IMDb's leading mobile apps". Customers can dive even deeper into the titles they are watching on IMDb Freedive by using X-Ray, which is powered by the authoritative information on IMDb about cast, crew, trivia, soundtracks and more. The company said it will be continually adding new titles.

It'll be available via your computer, but also through Amazon's Fire TV devices.

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