Bud Light touches nerve with corn syrup Super Bowl ads

Screenshot via @StellaArtois

Confetti falls onto the field after Super Bowl LIII at Mercedes-Benz Stadium.

The spot combined HBO's Game of Thrones with Bud Light for a jousting match, which saw The Mountain crush Bud Knight's skull just like Oberyn Martell's (noooooooo) before one of Daenerys's dragons flies overhead to scorch the entire arena.

According to a report in the New York Post, billionaire Jeff Bezos had planned for the commercial to publicize his spaceflight company Blue Origin.

"They're clearly trying to resonate with younger consumers and using the partnership with Game of Thrones to do that", Calkins said. The ad makes it clear to viewers that both Miller Lite and Coors Light use corn syrup in their US-sold beers while Bud Light does not.

The National Corn Growers Association rebuked the brand for boasting that Bud Light does not use the ingredient.

"America's corn farmers are disappointed in you", it said. Our office is right down the road!

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The rate for ads this year was roughly $5.2 million for 30 seconds of air time.

And, perhaps disappointingly, the combined score of 16 - 13-3 for the Patriots - broke a record for least points scored in a Super Bowl game, with the title previously belonging to the 21-point Bowl of 1973.

Amazon poked fun at fictional malfunctions of its Alexa voice powered artificial intelligence.

Dating app Bumble's commercial featured American tennis star Serena Williams, and marketed directly to the female audience.

Donald Trump Jr. has slammed the Washington Post's $10million Super Bowl commercial that paid tribute to slain journalists and highlighted the often-dangerous work the media does.

Musical artist Rihanna declined to perform during the Super Bowl halftime show in support of Kaepernick.

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