Apple says 'it's show time' March 25, TV service announcement expected

It was heavily speculated that this event will witness the launch of Apple News subscription service.

The magazine subscription service will be integrated into the existing Apple News app and is based on the company's acquisition of Texture past year. The invite includes a video that shows the Apple logo below the spotlight with a caption "Its show time". Apple notes that keeping your phone longer is good for the planet as well - another of its concerns (the potential end of life as we know it is arguably pretty bad for business).

Some reports said actresses Jennifer Aniston and Reese Witherspoon and "Star Wars" director J.J. Abrams would join Apple at the event.

In addition to the video streaming service, the news subscription service will probably be along for the ride as well.

Nvidia Wins Mellanox Stakes for $6.9 Billion
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BuzzFeed News reporter John Paczkowski points out that Apple also used the slogan for a 2006 event to preview Apple TV.

APPLE HAS CONFIRMED that it's holding an event on 25 March where it'll unveil its long-awaited Netflix competitor.

"We will participate in the original content world", Mr Cook said. Apple has poured plenty of money and focus into developing its AR chops for iPhone and iPad and encouraging developers to build new AR applications for its devices.

According to an announcement posted on Apple's events website page, the company will livestream the "It's Show Time" event on its website and through Apple TV. As of now, it is still unclear which publishers are onboard Apple's premium News service offering as its 50 percent revenue split demand has left.

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